Katie Jones and her mom, Annie, run a crochet brand that's purpose is to make fun, colorful, hand crocheted pieces, embracing the sustainable practices of an old craft while giving it a new twist. Katie's designs have been stocked in luxury stores worldwide and featured on the pages of global fashion and craft publications. Her work has been shown at The Victoria and Albert Museum as part of its Fashioned from Nature exhibition, alongside Stella McCartney and Vivienne Westwood. Katie won the Selfridges Bright New Things Award, filling its Oxford Street window with Granny Squares in 2016, and has appeared as a judge on Channel 4's Kirstie's Handmade Christmas.